E - LIGA
VISUAL IDENTITY
THE MISSION
E - Liga is a gaming startup that aims to provide passionate and budding esports athletes to kick-start their gaming careers by participating and competing in high tier tournaments.
CLIENT
E - Liga
THE BRIEF
The brief was to create a visual identity that would set apart E-Liga from other gaming platform while captivating the gamers attention.
SERVICES
Visual Guidelines
Logo Design
THE OUTCOME
The most important part was to understand how to position E-Liga differently. After the first analysis and planning meetings we created an iconic, flexible visual guidelines that will appeal to the gamers. The style reflects the tournament bracket itself and combined with hyphen, it gives a look of gaming console.
